Unite Interview with Christopher Messina

    Market power through platforms: An interview with Christopher Messina

    Platform economy in B2B:

    • Why companies should connect to platforms
    • What the purchasing department has to give up
    • Why it is important to oppose the dominant trading platform with a European alternative

    Christopher Messina, Managing Director of the Kloepfel Supply Group, talks in the Unite interview about the future role of the buyer and why there is a need for a European alternative to the dominant trading platforms from Asia and the USA.

    Who writes here?

    Julia Rau Autorin

    My name is Julia Rau and I work as an editor at Mercateo. As a trained journalist, I spent several years poking my nose into all kinds of things for daily newspapers and, among other things, wrote a series on digitalisation. My inexhaustible curiosity drives me time and time again towards all those topics for which the Federal Government has included a “4.0” in the title.

    Julia Melissa Rau